BLOG Is Your Property’s Phone System Up to Par? Why You Need to Schedule an Audit Now
8/14/2024: In property management, first impressions matter—and for most prospective residents, that first impression is your phone system. Recently, Courtesy Connection conducted an extensive outreach effort, contacting over 5,081 apartment communities, and the results were clear: if you haven’t scheduled a phone system audit for your community, then now is the time.
What Our Study Revealed
During our outreach, we uncovered several critical issues affecting the efficiency of phone systems across numerous properties:
- Completely Broken Missed Call Handling: 10.4% of apartment communities are wholly unable to receive missed calls (we tested after business hours). For these communities, missed calls from prospects and residents go nowhere at all.
- Long Delays Before Forwarding to Missed Call Handler: 8.0% of apartment communities wait an excessive amount of time before forwarding missed calls to their missed call handling solution (whether that is an answering service, a call center, voicemail, or something else).
- Extremely Poor Audio Quality: 11.4% of sites had an introduction on their missed call handling solution that was of extremely poor audio quality. There are substantial opportunities to improve caller experience at these sites.
- Unbranded or Misbranded Intro: 14.3% of sites have an introduction on their missed call handling solution that is either unbranded or misbranded. Callers to these sites could be easily confused when greeted with the wrong apartment community name (or no apartment community name at all).
Don’t Wait—Schedule Your Audit Now
The results of our study make it clear: your phone system plays a pivotal role in your community’s success. Don’t let minor issues escalate into major problems—schedule a phone system audit today and ensure that your community is performing at its best.
Ready to take the next step? Contact us to schedule your phone system audit and discover how you can optimize your property management operations for maximum efficiency and resident satisfaction.
The Critical Need for a Phone System Audit
Given these findings, it’s clear that an efficient phone system is crucial to the success of your property management operations. Scheduling a phone system audit isn’t just beneficial—it’s essential.
Why you Need to Schedule a Phone System Audit Today
- Identify and Fix Weak Spots: An audit will reveal where your phone system is falling short. Addressing issues now can prevent costly mistakes later.
- Standardize Communication Practices: Through an audit, you can establish consistent phone handling protocols across all your communities. This ensures that every call is managed professionally, improving resident satisfaction and enhancing your community’s reputation.
- Enhance Accountability: By auditing your phone system, you gain valuable insights into how your team is performing. This data allows you to hold staff accountable and recognize areas where additional training or resources may be needed.
- Improve Resident Experience: A well-functioning phone system directly contributes to a positive resident experience. Ensuring that inquiries are handled efficiently and effectively can increase resident retention and attract new tenants through word-of-mouth and positive reviews.
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